TASIL Oman had a chance to get the first-hand experience finding the real value of Big Data and real-time marketing use in a slightly different way than usual. When a cyclone Mekunu had disrupted the peace and threatened the lives of thousands of Omanis, it turned out that Big Data is worth much more than Big Money….
The way of thinking, expectations, and interactions that customers have with providers is constantly changing. It is crucial to understand customers’ needs, find efficient communication and precise targeting, focus on marketing automation, and emphasise interactive content. It’s also important to follow the latest tech trends to be on time. …
TASIL is easy to use and provides quick and measurable results, thus quickly winning new clients’ trust. It allows precise targeting of advertising messages due to combining customers location data at a given moment with information about their behaviours and preferences. TASIL can reach the right recipient at the right time….
An effective marketing strategy in real time translates into increased interest in the brand and its offer. It builds the reach to customers — often at a global level — and acquires new ones. Real-time marketing strengthens the brand’s image, at the same time reducing the distance between the recipient and the brand. …
Cutting-edge innovation of TASIL, ease of its use and its quick and measurable results, make it quickly winning the trust of new clients. The ability to send marketing messages via SMS to a precisely-selected group of recipients, in real time, taking into account their current location, is a competitive advantage over other online marketing platforms….