Insurance data – the untapped potential

Insurance data – the untapped potential

Considering digital natives’ expectations during strategical planning, including personalized products in offers, consistent, omnichannel customer service in real-time or, on the other hand, choosing a path leading to business failure – this is the choice that any company, that focus on insurance data monetization, faces in the era of the digital economy….

Big data – what’s all this fuss about?

Big data – what’s all this fuss about?

The concept of Big Data has been more and more noticeably present during the last years. Everyone feels that Big Data is not only a right direction but, frequently called the oil of the 21st century, may even become a gold mine. What exactly is Big Data, what value and what potential does it have and, last but not least, how to take advantage of it?…